Tag: user engagement

Image from opensource.com

A Sneak Peak at the Planet 4 Content Strategy

For the Planet 4 project, we’ve committed to working openly. There are plenty of opportunities to contribute to the content, design and development of the new Greenpeace.org. Our vision is to co-create this new online presence with you – the hundreds of thousands of supporters, volunteers and staff members that make up the global Greenpeace Community. Starting on July 19th… Read more →

800px-P4-Progress-June-2016

Announcing Planet 4

It’s time to tear down Greenpeace.org and rebuild it for the modern web. The content strategy, design, and voice of Greenpeace.org will be updated to represent the organization we want to be and the kind of community we want to become. We want to involve YOU, the users, staff, volunteers and Greenpeace enthusiasts to ensure that our new web presence… Read more →

Kicking off a courage conversation

Through the results of a recent survey, I learned that Greenpeace staff don’t feel engaged. They don’t feel informed, listened to, or empowered. Greenpeace is working to become a more open organization and to address this problem. The organization is writing a framework to guide it for the next ten years. In it, Greenpeacers wrote: “The implications of the Long… Read more →

Supporters to Change Agents, illustration by Iris Maertens

From Dogmatic Defender to Champion of the Impossible

The 7th Shift Greenpeace is trying to make in it’s ongoing effort to become a more open organization is to go from being a Dogmatic Defender to becoming a Champion of the Impossible. The storytellers, engagers and wholehearted activists inside of Greenpeace recently discussed what this shift means in our biweekly community call. We spent a few minutes deciding that… Read more →